OK Mobility debuts in the Turkish market by opening its new OK Store in Istanbul, the first in a key tourist destination and a bridge between the European and Asian continents. The new OK Store is located at Istanbul Airport (IST), which, according to Airports Council International (ACI) figures, was the airport with the highest passenger volume in Europe and seventh in the world in 2022.
With this opening, we consolidate our commitment to international expansion, increasing our presence to 15 countries and entering a new market that has become the fourth country that receives the most international tourists globally, only behind France, Spain and the United States. Istanbul is also the largest city in the country, with a strategic position on the Bosphorus Strait, which makes it a melting pot of cultures and one of the destinations where user demand is increasing the most.
The new OK Store at Istanbul Airport is now available for OK Mobility users, so it is already possible to make car rental bookings in the Turkish capital via okmobility.com.