OK Mobility continues to expand the international reach of its mobility services offering and strengthen its presence in Germany and Poland through a growth strategy based on partnerships with local operators. In this way, the global mobility platform is driving its expansion in Central Europe through franchises and affiliation agreements, while consolidating its corporate operations in Southern Europe, following the roadmap of its OK Forward strategic plan.
On this occasion, the company is expanding its network of destinations in Germany and Poland through a partnership agreement with an experienced local car rental operator with a presence throughout Central Europe, particularly at the main airports and cities in these two countries.
This is a two-way collaboration that will allow both companies to market and manage reservations within their respective networks, thereby increasing the availability of vehicles and destinations for customers of both brands.
In the first phase, scheduled for March, OK Mobility will expand its presence in Poland—in Warsaw, Warsaw-Modlin, Krakow, Gdansk, and Katowice—and in Germany—in Hamburg, Frankfurt, Cologne, and Düsseldorf. For their part, customers of the local partner will be able to access OK Mobility's mobility services in some of the main tourist destinations in southern Europe, including Mallorca, Ibiza, Madrid, Barcelona, Malaga, and Alicante in Spain, as well as Bergamo, Milan Malpensa, and Rome Fiumicino in Italy.
Carla Raventos, Director of Business Development & Platform at OK Mobility, stated: “We continue to see how the OK Mobility brand continues to cross borders. We are now doing so with the help of an experienced partner in Central Europe who has placed their trust in us to grow together and continue expanding our brand internationally, combining our corporate model with franchises and affiliation agreements.”
With these openings, OK Mobility continues to strengthen its international network, which is now present in 19 countries with more than 80 stores, consolidating its position as a global mobility platform.