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OK Mobility announces at FITUR its expansion in the United States with new openings in Florida

Jan 24, 2024
  • The global mobility company will open three new OK Stores in Florida this year, specifically in Orlando, Tampa and Fort Lauderdale, which will be added to the existing Miami Store.
  • New destinations were announced today at FITUR by the CEO of OK Mobility, Othman Ktiri, from the company's own stand.
  • These new openings respond to the satisfaction shown by franchisees with OK Mobility's disruptive, unique and profitable business model.

OK Mobility, the global mobility platform, continues accelerating its expansion plan in the United States by opening three new OK Stores in Florida. These Stores, which will open throughout 2024, will be located at Orlando, Tampa and Fort Lauderdale airports, joining the Store that the company opened in Miami in 2022. This announcement occurred during the 44th edition of the International Tourism Trade Fair, FITUR, in which OK Mobility participates for the eleventh year.

Othman Ktiri, founder and CEO of OK Mobility, revealed from the company's stand that “these new openings in Orlando, Tampa and Fort Lauderdale demonstrate how appealing the OK Mobility brand has become, as well as the trust and satisfaction of our franchisees with our disruptive, unique and profitable business model. Just a year ago, we opened our first Store in Miami, and now,we are expanding ourpresence in Florida in response to the demands of our franchisees to continue expanding our mobility services in the countries in which they are already present. An increased interest also in the 100% comprehensive management offered byOK Mobility in advising thefranchisee for thepurchase of the fleet, obtaining reservations (rent and/or subscription) and the sale”. “We are thrilled to announce these openings from our own stand atFITUR, one of themost important fairs in the worldin the tourism industry, a sector in whichmobilityplays akey role, concluded Ktiri.

With these new locations, the Balearic company continues to consolidate its presence on a global scale, strengthening its presence in the USA. According to data from the US International Trade Administration, this country welcomed more than 50 million international tourists in 2022.

Orlando, located in central Florida, is known for its many theme parks, including Walt Disney World. In addition, Orlando International Airport received more than 50 million passengers during 2022. Meanwhile, Tampa is home to an important business centre in Florida, together with a wide cultural offer. Its airport welcomed more than 21.4 million visitors in 2022, while the Fort Lauderdale-Hollywood International Airport hosted more than 31.6 million tourists in 2022. Therefore, these new OK Mobility openings will respond to the high demand for mobility services in Florida.

For his part, Víctor Gómez, Director of Expansion of OK Mobility, said, “we are expanding our presence in the United States as a sign of our intention to continue offering the best experiences to residents and tourists in this country. But also in response to the growing demand of our franchisees, whoshow agreat interest in joining the mobility revolution both in the countries where we are already present and in new destinations, which has even led us to the need tocreate a franchisee department”.

In this way, OK Mobility is present at FITUR, the leading event in the tourism sector that will be held from 24 to 28 January at IFEMA (Madrid), with its stand in Hall 10. After a 2023 marked by the company's geographical expansion, positioning and consolidation on a global scale, OK Mobility begins a2024 shaped by the company's transformation and growth. In addition, the continuation of its #OKontheRoad Plan has led the leading global mobility platform to now have more than 70 OK Stores in 15 countries. Stores that more than 3 million users pass throughevery year and to which these new destinations will now be added.